For Spotify Wrapped 2025, we brought fans’ musical habits into the real world with an IRL installation featuring performances, live concerts, and immersive art installations that celebrated their love of music.

Spotify Wrapped 2025

Fan Destinations

We took over Elizabeth Gardens in New York and put on a live performance with a ballerina doing pirouettes inside a snow globe, inspired by Clipse’s iconic lyric, “Ballerinas doing pirouettes inside of my snow globe.”

Miami lit up with a cabaret-inspired neon installation, created as an ode to KAROL G’s fans and their love for her latest album.

Nashville’s iconic Broadway got a giant bow as an ode to Megan Moroney and her fans’ love for the rising country star.

The Dream Team

Copywriter/Partner: JOHN EVANS
Creative Director: CHRIS MONK