Film | OOH | Social
The Idea
Spotify set out to celebrate the Grammy-nominated Best New Artist. Right before the winner is revealed, we ran an ode to how far they’ve come—and where they’re headed—narrated by Sir Elton John.
Artist Appreciation:
Grammy’s Night
Social assets on IG and TikTok leading up to the Grammys, spotlighting each artist’s journey.
We put up billboards celebrating each artist in their hometown.
The Dream Team
Copywriter/Partner: Gus Solis Pena
Producer: Jamil McGinnis